FSM Advisor

Housecall Pro vs ServiceTitan for Roofing Companies

Across all team sizes · Updated 2026

See the full Housecall Pro vs ServiceTitan comparison across all trades →

Winner for RoofingHousecall Pro
Housecall Pro logo

Housecall Pro

81/100 · Strong
Verified 2026-06-20 · Publicly listed price
ServiceTitan logo

ServiceTitan

78/100 · Solid
Verified 2026-06-20 · User-reported pricing

ServiceTitan's flat-rate book is built around mechanical trades, so for roofing's marketing-led, homeowner-portal sales motion Housecall Pro is the better-fitting and far cheaper choice. Dedicated roofing CRMs deserve a look from either.

Our pick

Housecall Pro is the better fit here

ServiceTitan's flat-rate book is built around mechanical trades, so for roofing's marketing-led, homeowner-portal sales motion Housecall Pro is the better-fitting and far cheaper choice. Dedicated roofing CRMs deserve a look from either.

Adjust sliders to match your Roofing business — chart updates instantly.

Housecall Pro saves you $57.2k in Year 1, growing to $116.5k over 3 years.
150
$10k$500k
$50$5,000
0%100%
Cost ComponentHousecall ProServiceTitan
Monthly subscription$329$2,800
Processing fees (60% card)$2,615$2,615
Monthly total$2,944$5,415
Year 1 total (incl. setup)$35,332$92,484
3-year total$105,995$222,451

Estimates based on publicly available or user-reported pricing. Actual costs depend on negotiated rates, add-ons, and transaction volume. Always verify with the vendor before signing.

Roofing Pros & Cons

Housecall Pro

Pros for Roofing

  • +Marketing, reviews, and portal feed roofing lead pipelines
  • +No contract or implementation fee
  • +Two-way QuickBooks sync for project accounting

Cons

  • No commercial roofing job management
  • No measurement or aerial-estimate integrations
  • Card processing is costly on large roofing tickets

ServiceTitan

Pros for Roofing

  • +Strong reporting and dispatch at scale
  • +Inventory and commercial job support
  • +Two-way QuickBooks sync

Cons

  • Flat-rate book is HVAC-centric, less useful for roofing
  • ~$350/tech/month plus heavy implementation
  • 12-month contract for features roofers underuse

Does the pick change with team size?

Housecall Pro is the sensible pick for most residential roofers regardless of size; ServiceTitan only enters the conversation for large multi-crew, multi-location operations that need enterprise reporting — and even then its HVAC-centric tooling is an awkward fit for roofing versus a dedicated roofing CRM.

Feature Comparison

FeatureHousecall ProServiceTitan
QuickBooks Sync
Two-Way QB Sync
Flat-Rate Pricing BookPrice Book add-on
GPS TrackingEssentials+
Offline Mode
Customer Portal(critical)
Review Management
Marketing ToolsEssentials+The Works tier
Service Agreements
Inventory Management
Commercial Job Support(critical)
Multi-Location
Open APIMAX plan

Rows marked (critical) are must-haves for Roofing operations. A small label under a ✓ (e.g. Connect plan+ or add-on) means the feature is available only from that plan tier or as a paid add-on.

Pricing Plans

Housecall Pro

Basic

$79/mo

$59/mo billed annually

1 user included · +$35/extra user

  • · Scheduling
  • · Dispatching
  • · Invoicing
  • · Payment processing

Essentials

$189/mo

$149/mo billed annually

5 users included · +$35/extra user

  • · + QuickBooks integration
  • · GPS tracking
  • · Automated reminders
  • · Estimates
  • · Marketing tools

MAX

$329/mo

$299/mo billed annually

8 users included · +$35/extra user

  • · + Advanced reporting
  • · Open API access
  • · Priority support
  • · Up to 8 users included

Payment processing: 2.9% + $0.3 per card transaction

Full Housecall Pro pricing breakdown →

ServiceTitan

Starter

Contact sales

  • · Per-tech pricing $245-$300/tech/month
  • · Basic scheduling and dispatch
  • · Mobile app
  • · Customer management

Essentials

Contact sales

  • · $300-$400/tech/month
  • · + CRM
  • · Reporting
  • · Integrations
  • · QuickBooks sync

The Works

Contact sales

  • · $400-$500/tech/month
  • · + Marketing Pro
  • · Revenue recovery
  • · Advanced analytics

Full ServiceTitan pricing breakdown →

How to Decide

Choose Housecall Pro when:

When your roofing business runs a marketing-led, residential sales process and wants fast setup.

Choose ServiceTitan when:

When your roofing business needs enterprise reporting and inventory across many crews and locations.

Critical question to ask yourself:

Does ServiceTitan's HVAC-oriented toolset actually map to how you sell and install roofs?

M

Reviewed by Mathurin V.

Editor, FSM Advisor. We research and compare FSM software — pricing is verified from public sources and user reports, and comparisons are updated when changes are detected.

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